How to Read the Market so You Don't Feel Overwhelmed

by Nicole Kalil

If you've opened Zillow lately and thought:

"How does anyone make sense of all this?"

You're not alone.

There's a lot happening in our Northeast Florida market - but here's the good news:

You really only need to understand three main things:

How competitive is the market right now?

We look at:

number of homes for sale
how quickly they go pending
average list-to-sold price

In some areas (like certain St. Johns County neighborhoods), competition can be strong. In others, you may have more leverage.

Same region - totally different dynamics.

What does your price range behave like?

Each price point is its own market.

Under a certain price, homes may move fast. Above that, they may sit longer.

Understanding your lane is key.

What does this specific neighborhood typically do?

Some communities have:

steady appreciation
high demand
strong resale history

Others fluctuate more depending on:

commute access
amenities
schools
HOA/CDD structure

Zooming in creates clarity.

Your Role vs My Role

Your role:

Share what matters to you
Tell me what you like
Ask every question that comes to mind

My role:

Interpret the data
Help you avoid pitfalls
Guide you toward smart decisions

We do this as a team.

The Goal

Understanding the market isn't about "being aggressive" or "waiting for the dip." It's about:

having clarity
knowing your options
feeling confident in your decisions

That's what I want for you.

If you'd like a simple, customized snapshot of the areas you're watching - pricing, trends, and what to expect - I'd be happy to put that together for you.

Text or call and let's talk about your next steps - no matter where you are in the process!

Help - Hope - Heart

+1(904) 382-4594

nicole@roundtablerealty.com

1637 Race Track Rd, Jacksonville, FL, 32259

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